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Film criticism is film and film media analysis and evaluation. With that of film reviews, the concept is often used interchangeably. A film review implies a consumer-oriented recommendation, but not all film criticism takes the form of reviews.

Film criticism can generally be divided into two categories: journalistic criticism that regularly appears in newspapers, magazines and other popular mass media outlets; and academic criticism by film scholars informed by film theory and published in academic journals. Academic film criticism rarely takes the form of a review; instead, it is more likely to analyze the film and its place within the history of its genre or throughout the history of film.[1] Contents 1 History 2 Journalistic criticism 3 Online film criticism 3.1 Aggregators 3.2 Online film critics 3.3 User-submitted reviews 4 Academic film criticism 5 Issues and controversies 5.1 Influence 5.2 The' un' In the early 1900s, the earliest artistic critique of film emerged. The first paper to serve as a film critic came from The Optical Lantern and Cinematograph Journal, followed in 1908 by the Bioscope.[2] Film is a relatively new form of art compared to music, literature and painting that has existed since ancient times. Early film writing tried to argue that films could be considered a form of art as well. In 1911, Ricciotto Canudo wrote a manifesto calling cinema the "Sixth Art" (later "Seventh Art").[3] For many decades, film was still treated with less prestige than long-established forms of art.[4] By the 1920s, critics analyzed film for its merit and value as more than just entertainment. The medium's growing popularity caused major newspapers to begin hiring film critics.[2] In the 1930s, the film industry developed stardom and celebrity concepts in relation to actors, leading to an increase in obsession with critics, to the point that they were often seen on "red carpet" and at major events with actors.

New forms of critique emerged in the 1940s. Essays analyzing films with a distinctive charm and style to persuade the reader of the critic's argument.[2] It was the emergence of these styles that brought film criticism to the mainstream, attracting the attention of many popular magazines; this made film reviews and critics an eventual staple among most print media. As the decades went by, the fame of critics grew and gave rise to household names among craftsmen such as James Agee, Andrew Sarris, Pauline Kael, and Roger Ebert and Peter Travers in modern times.

Journalistic criticism Film critics working for newspapers, magazines, broadcast media and online publications are mainly reviewing new releases, but also reviewing older films.[5] An important task for these reviews is to inform readers about whether or not they would like to see the film. Typically, a film review will explain the film's premise before discussing its merits. A form of rating often summarizes the verdict. There are numerous rating systems, such as 5-or4-star scales, grades and pictograms in academic style (such as the San Francisco Chronicle).

Roger Ebert (R) criticizes Chicago with Russ Meyer.
James Agee (Time (magazine), The Nation); Vincent Canby (The New York Times); Roger Ebert (Chicago Sun-Times); Mark Kermode (BBC, The Observer); James Berardinelli; Philip French (The Observer); Pauline Kael (The New Yorker); Manny Farber (The New Republic, Time, The Nation); Peter Bradshaw (The Guardian); Michael Phillips (Chicago Tribune);

In the show Siskel & Ebert At the Movies that became syndicated in the 1980s, Roger Ebert and Gene Siskel popularized the concept of reviewing films in a television format. Both critics set up their careers in print media and continued to write written reviews alongside their television shows for their respective newspapers.

Online film criticism Aggregators Some websites, such as Rotten Tomatoes and Metacritic, seek to enhance the usefulness of film reviews by compiling them and assigning a score to each to measure the overall reception a film receives.[6] Online film critics Blogging has also introduced opportunities for a new wave of amateur film critics to hear their views. These blogs of review may focus on one genre, director or actor, or may include a much wider variety of films. Friends, friends of friends, or strangers can visit these blogsites and often leave their own comments on the film and/or the review by the author. While much less frequented than their professional counterparts, these sites may gather followers of like-minded people who look for reviews at specific bloggers as they have found that the critics consistently exhibit a very similar outlook to their own.[7] YouTube has also served as a platform for amateur film critics.

Some websites are specialized in film reviewing limited elements. There are sites, for example, that focus on specific parent content advisories to judge the suitability of a film for children. Others have a religious perspective as their focus (e.g. CAP Alert). More esoteric subjects like science depiction in fiction films are also highlighted by others. One example of this is Intuitor's Insultingly Stupid Movie Physics. Some online niche websites provide the independent sector with comprehensive coverage; usually adopting a style that is closer to print journalism. They tend to ban advertisements and offer uncompromising opinions that are free of commercial interest. Their film critics normally have a background in academic film.[2] The Online Film Critics Society, an international professional association of internet-based film reviewers, is made up of writers from all over the world[8], while members of New York Film Critics Online handle tri-state reviews in the New York area[9]. Community-driven review sites made it possible for the common goer to express their views on movies. Many of these sites allow users to rate movies on a scale from 0 to 10, while some rely on a 1–5, 0–5 or 0–4 star star rating system. The votes are then selected for any particular film in an overall rating and ranking. Some of the review sites driven by the community include Reviewer, Movie Attractions, Flixster, FilmCrave, Flickchart, and Everyone's a Critic. Rotten Tomatoes and Metacritic aggregate both scores from accredited critics as well as those submitted by users.[10] Users generally only have to register with the site to submit reviews on these online review sites. This implies they are a type of open access poll and have the same benefits and disadvantages; in particular, there is no guarantee that they will be a representative sample of the audience of the film. Online review sites have in some cases produced wildly different results for scientific audience polling.[11] Academic film criticism More often referred to as film theory or film studies, academic criticism explores cinema beyond journalistic film reviews. These film critics are trying to investigate why film operates, how it operates aesthetically or politically, what it implies, and what its impacts on individuals are. Instead of writing for mass-market publications, their articles are usually published in academic journals and texts that tend to be affiliated with university presses; or sometimes in up-market magazines.[12] Most academic film criticism often follows a similar format. Usually they include summaries of the film's plot to either refresh the reader's plot or reinforce a repetition idea in the genre of the film. Some notable academic film critics include André Bazin, Jean-Luc Godard and François Truffaut (all writers for Cahiers du Cinéma); Kristin Thompson, David Bordwell, and Sergei Eisenstein. André Bazin, Jean-Luc Godard and François Truffaut (all writers for Cahiers du Cinéma). Film directors were also Godard, Truffaut and Eisenstein.

GoMoviesDown Issues and controversies Influence The effect of reviews on the performance of a film's box office and DVD rentals / sales has become a topic of discussion in the 2000s. Some analysts claim that contemporary film marketing, using pop culture convention appearances (e.g., comicon) and social media along with traditional advertising media, has led, in part, to a decrease in readership for journals and other print journals by many reviewers. In the last thirty years, there have been fewer criticisms on television and radio.[citation needed] However, there has been a growing belief in the film industry in recent years that critical aggregators (especially Rotten Tomatoes) are increasing the collective influence of film critics. The underperformance of several films in 2017 was blamed for their low scores on Rotten Tomatoes.[14] This has led to studies such as one commissioned by 20th Century Fox claiming that younger viewers give the website more credibility than major studio marketing, which undermines its effectiveness.[15] Today, fan-run film analysis websites such as Box Office Prophets, CineBee and Box Office Guru r

The "undulating curve of shifting expectations" The "undulating curve of shifting expectations" (UCoSE) refers both to the New York magazine's title of a recurring entertainment industry feature by cultural critic Adam Sternbergh and to a media analysis concept co-developedby writer Emily Nussbaum[16][17] UC.

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